Coaching & Facilitation
I help ambitious men get out of their own way and into better relationships with themselves and the people around them.
Welcome
You've worked hard. You've achieved. But the goalpost keeps moving, and after all you've accomplished, that hollow feeling inside won't go away. You're starting to wonder if there's a different approach. I help ambitious men find a better way forward, grounded in the belief that a man who does his inner work creates positive ripple effects everywhere around him.
I'm Greg Brocato, a coach, facilitator, and writer based in New York City. I do this work because I've been one of those men. I grew up with the perspective that my worth was conditional, a pattern that drove me to achieve so I could finally be "good enough." But achievements were only ever a band-aid. I wanted to move from something other than fear.
Read My Full Story →How We Can Work Together
I offer multiple ways to engage, depending on where you are and what you seek.
We meet regularly over several months. Each session, we'll unpack what's driving the patterns in your life. You'll leave each conversation with something concrete: a clearer perspective, a next step. Over time, the way you operate starts to shift.
Inquire About Coaching →A few days away from your regular life, in nature, with a small group of men doing serious work. No distractions, no substances, no performance. Small by design. Intimacy leads to depth.
Learn About Upcoming Retreat →Some things only happen in a room full of men being honest with each other. I facilitate ongoing and one-time men's groups. Most men leave having said something they've never said out loud before.
Learn About Men's Groups →My Approach
I'm not a guru and I don't have a proprietary method. What I have is curiosity, attention, and a lot of lived experience with the patterns I see in the men I work with.
Sessions look like honest conversation. Most men come in wanting to optimize. Something isn't working in their business, their relationships, their sense of where they're headed. That's our starting point.
But performance is downstream of what's going on inside: beliefs running in the background, emotional patterns and triggers. That's where the work is. That's where the shift starts to happen.
The goal isn't to fix you. You're not broken. The goal is to peel back the layers so you can get clear on what you want, understand what's been getting in the way, and start moving differently.
That work shows up everywhere: how you talk to yourself, how you show up in your relationships, and how you execute in the hard moments.
"I've worked with therapists, life coaches, and read countless books and podcasts but nothing helped me see how my own emotions were sabotaging my relationships. Greg changed that. He helped me build real awareness and showed me what it actually looks like to lead with emotional clarity. What sets Greg apart is that this isn't abstract — he models it. I've seen tangible shifts in how I show up with the people closest to me. Everyone says they want deeper relationships. Greg gives you practical ways to actually build them."
— Nic G.
Upcoming Event
Three days in the Hudson Valley with seven other men. We'll slow down, tune in, and do the kind of work that's hard to do alone, or anywhere that feels like regular life. Facilitated by myself. Spaces are limited and usually fill through word of mouth.
Essays on men's work, self-awareness, and the trials and errors of life. Published on Substack.
Work With Me
I'm offering 90 minutes of free coaching to a small number of men.